Content Engine

Building the content engine for Stellar's enterprise side, where the audience is people who hold veto power inside a financial institution. The job is making a $55B-a-year open blockchain defensible in the language those institutions actually use about themselves. The engine spans long-form, executive social, podcast, and email. Each piece is built to multiply across the funnel, and each one has to hold up under a closer reading than the first draft ever got.